Online Traffic is the amount of data sent and received by visitors to a website. This necessarily does not include the traffic generated by bots.
Conversion rate is the percentage of visitors to your website that complete a desired goal out of the total number of visitors.
Real-time analytics is the use of, or the capacity to use, data and related resources as soon as the data enters the system.
Database is a collection or list of the names and email addresses of your business actual and potential customers.
A dedicated website or other application which enables users to communicate with each other by posting information, comments, messages, images, etc.
Marketing Tactics are the strategic actions that direct the promotion of a product or service to influence specific marketing goals.
Targeting the right kind of people that delivers the right kind of results in what Digital Marketing is all about
SEO is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
Cost per thousand, also called cost per mille, is a marketing term used to denote the price of 1,000 advertisement impressions on one webpage.
Cost Per Click refers to the actual price you pay for each click in your pay-per-click marketing campaigns.
CPL, is an online advertising pricing model, where the advertiser pays for an explicit sign-up from a consumer interested in the advertiser's offer.
CPA is an online advertising marketing strategy that allows an advertiser to pay for a specified action from a prospective customer.
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